Strategic Planning

Hospitality Strategic Planning

Often overlooked in the development of a business, is Strategic Planning. What is the plan, the philosophy, and the growth potential of your business? Does a plan exist? Does it reflect the future of the property in an ever-changing world? Do you know what your future needs are?

The Dorn Group Can:

  • Meet with Members, users, guests, and leaders to obtain feedback allowing you to make informed choices. We can lead stakeholders through surveys, focus groups, and town hall meetings.
  • Establish long-term goals appropriate for your business.
  • Research the competition and develop strategies to position your business on the path for future growth.
  • Evaluate your current operation in relation to your plan to assure you are in compliance with your own goals.


The Dorn Group brings more than 40 years of experience to your project. We specialize in developing a unique team of professionals to work on each project. Staff members are selected based on the specific needs of the project and are chosen from all segments of the business. For more information, please contact us.

Explore the Future